Monday, February 24, 2014

The Jester Archetype

Corresponds with the Monkey in the chinese Zodiac.
Also known as: The Performer, The fool, trickster, joker, practical joker or comedian

Motto: You only live once
Core desire: to live in the moment with full enjoyment
Enjoyment
Goal: to have a great time and lighten up the world

Greatest fear: being bored or boring others
Non-aliveness
Strategy: play, make jokes, be funny
Dragon/Problem: Play tricks on it
Response to Task: Trust in the process

Talent: joy
Gift/ Virtue: Freedom, humor, life lived in the moment, exuberant joy

Weakness: frivolity, wasting time
Pitfalls: Debauchery, irresponsibility, sloth, cruel jokes, con- artistry
Addictive Quality: Inebriation
Addiction: Excitement/cocaine/alcohol
Shadow Side: A glutton, sloth, or lecher wholly defined by the lusts and urges of the body without any sense of dignity or self-control.

The Jester on Archetype.com
DESCRIPTION
The Fool/Jester archetype urges us to enjoy the process of our lives. Although the Fool/Jester can be prone to laziness and dissipation, the positive Fool/Jester invites us all out to play--showing us how to turn our work, our interactions with others, and even the most mundane tasks into FUN. The goal of the Fool/Jester is perhaps the wisest goal of all, which is just to enjoy life as it is, with all its paradoxes and dilemmas. What causes most dread in the Fool/Jester is a lack of stimulation and being 'not alive'. They must seek to 'be', perhaps as the Sage, but may not understand this.

Jesters are most fulfilled when they can use their ingenuity and wit. Naturally playful, spontaneous, and humorous, they enjoy light-hearted truth-telling and can motivate others to see the value of fun. They’re usually excited and challenged by opportunities to lighten up stressful situations.


Jester organizations usually are successful at brainstorming and thinking outside the box; finding clever ways around obstacles; and having fun while getting work done.

Jesters need to be careful to stay on task when getting routine work done; avoid using humor in hurtful ways; and not come across as being unable to take anything seriously.

Subtypes include:
Entertainer : Helps others have fun or a good time
Wit : Uses ingenuity and resourcefulness; lives by his/her wits
Wise fool : Sees the absurdity/hypocrisy of life and rises above it
Holy fool : Emphasizes living life in the now in a Zen way
Jovial truth-teller : Satirizes or parodies current thinking

More Subtypes on Archetype.com

This Archetype has a propensity towards ETP (ESTP, INTP, ENTP, ISTPmore info


BRANDING

The Jester may be a good identity for brands:
that give people a sense of belonging
that help people have a good time
that are low or moderately priced
that are produced by a fun-loving company
that need to be differentiated from self-important, overconfident established brands

Compiled by Rozlynn Waltz from the following Resources:

https://www.archetypes.com/archepedia
http://www.soulcraft.co/essays/the_12_common_archetypes.html

http://www.uiltexas.org/files/capitalconference/Twelve_Character_Archetypes.pdf
http://www.herowithin.com/system/
http://joannapenabickley.typepad.com/on/2007/06/on_the_12_arche.html

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