Monday, February 24, 2014

The Explorer Archetype

Corresponds with the Horse in the chinese Zodiac.
Also known as: The seeker, iconoclast, wanderer, individualist, pilgrim, wanderer.

Motto: Don't fence me in

Core desire: the freedom to find out who you are through exploring the world
Goal: to experience a better, more authentic, more fulfilling life, Search for better life

Biggest fear: getting trapped, conformity, and inner emptiness, Conformity
Dragon/Problem: Flee from it
Response to Task: Be true to deeper self
Strategy: journey, seeking out and experiencing new things, escape from boredom

Talent: autonomy, ambition, being true to one's soul
Gift/ Virtue: Autonomy, ambition, identity, expanded possibilities

Weakness: aimless wandering, becoming a misfit
Pitfalls: Inability to commit, chronic disappointment, alienation, and loneliness
Addictive Quality: Self-centeredness
Addiction : Independence/perfection
Shadow Side: The Perfectionist, always striving to measure up to an impossible goal or to find the “right” solution. We see this in people whose main life activity is self-improvement, going from the health club to yet another self- improvement course, etc., yet who never feel ready to commit to accomplishing anything.

The Explorer on Archetype.com
DESCRIPTION
The Seeker leaves the known to discover and explore the unknown. This inner rugged individual braves loneliness and isolation to seek out new paths. Often oppositional, this iconoclastic archetype helps us discover our uniqueness, our perspectives, and our callings. Seekers are looking for something that will improve their life in some way, but in doing so may not realize that they have much already inside themselves. They embrace learning and are ambitious in their quest and often avoid the encumbrance of support from others. Needing to 'do it themselves', they keep moving until they find their goal (and usually their true self too).

Explorer individuals are most fulfilled when they can seek out new approaches and perspectives. Naturally independent, authentic, and curious, they’re able to follow unique paths and motivate others to explore uncharted territory. They’re usually excited and challenged by the opportunity to blaze a new trail.


Explorer organizations often are very successful at staying current with trends, encouraging individual initiative, and providing others with the opportunity to learn and grow.

Explorer types need to avoid being unwilling to settle down or commit to a course of action; forgetting to coordinate with others; and overlooking the needs of others.


Subtypes include:
Trailblazer/pioneer: Sees or scouts for new opportunities/possibilities
Adventurer: Emphasizes adventure and/or new experiences
Seeker/wanderer: Searches for a unique identity, path, or solution
Iconoclast: Places great value on being different and/or independent
Individualist: Maintains personal integrity and authenticity in all endeavors

More Subtypes on Archetype.com

This Archetype has a propensity towards ESP (ESTP, ISTP, ESFP, ISFPmore info




BRANDING
The explorer is a good identity for brands that:
helps people feel free, nonconformist or pioneering
is rugged and sturdy or for use in the great outdoors or in dangerous settings
can be purchased from a catalog or on the Internet
helps people express their individuality
can be purchased for consumption on the go
want to differentiate themselves from a successful regular guy/gal brand or conformist brand
have an explorer culture that creates new and exciting products or experiences


Compiled by Rozlynn Waltz from the following Resources:
https://www.archetypes.com/archepedia
http://www.soulcraft.co/essays/the_12_common_archetypes.html

http://www.uiltexas.org/files/capitalconference/Twelve_Character_Archetypes.pdf
http://www.herowithin.com/system/
http://joannapenabickley.typepad.com/on/2007/06/on_the_12_arche.html

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